** This thread discusses the Content article: Sony attempts to release at least 5 UMD movies each quarter, for less than $15 each **






Wait, Sony. Didn't we come to an agreement? We'd stop buying UMD movies
and you'd stop making them. We thought that the introduction of the PSP Video Store
at E3 would signal the final "official" death of UMD -- but in a
showcase of true unyielding corporate stubborness, Sony still plans on
continuing its support for the failed proprietary movie format.
According to a report by Video Business,
Sony plans on releasing 5-7 movies from various studios each quarter.
Each movie would be $10-15, a significantly lower price than when UMD
movies first launched on the system years ago.



"We want to
provide a legal offering from the studios, ... and it's an easier
conversation to have with them now," said John Koller, director of
hardware marketing at Sony Computer Entertainment America. According to
Koller, "there's a lot of positive momentum with the PSP." But, will
plans to continue UMD really meet any success? Only time will tell.



[Via Sony Insider]